In 2006, brothers Geoff and Basil Karam started Life Interiors from very humble beginnings, with a drive to provide designer furniture at an affordable price, for everyone and every space.
Now, with the help of our amazing team, we have grown to include our e-commerce store and 3 showrooms across Australia.
To celebrate our 17th birthday here at Life, we sat down with our founders to get to know a little bit more about them.
Â

Â
Q. Favourite Life piece?
Basil: The Lando Leather Bar Stool. I love the leather and the solid timber, it's such a classic piece!Â
Geoff:Â It's too hard to pick just one! They're like my children so I can't choose, but some standouts would be the Noir, Allocco, Capri, and Cosmos.
Q. How long have you been in business together?
Basil & Geoff: 17 years.Â
Q. What was your first job?
Basil: Working at Stanmore Mcdonalds.
Geoff: Working with Dad mowing lawns on the weekends.
Q. What do you do at Life?
Basil: All things digital, and strategy as a whole.Â
Geoff: I wear lots of hats here, but my key focus is product and product development. I also work within supplier relationships and growing our categories across the business.
Q. What's your favourite thing about being in business together?
Basil: Well he's my little brother haha! It's good to work with family.Â
Geoff: Probably going through the challenges together. Obviously businesses have highs and lows, and just having someone there when things get tough just makes it all easier. Â
Q. What's on the horizon for life?
Basil: Continuing to make great design accessible to Australians. So that means introducing new product, opening up new showrooms, improving the website.Â
Geoff: BIG things!
Q. What’s one piece of advice for starting your own business?
Basil: Just get started! Start with a rough draft, it's never going to be perfect, but just take that leap.
Geoff: Back yourself, and surround yourself with amazing humans.
Â
Celebrate 17 years of Life with us and shop our birthday sale here!
Love, Life xÂ
